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Description
Investment Icon

Initial Investment for a HoneyBaked Ham Franchise

To open a HoneyBaked Ham franchise, you’ll need to prepare for an initial investment ranging from $448,600 to $858,900. This includes a franchise fee of $15,000. It's essential to have a net worth between $500,000 and $1,000,000, along with sufficient cash reserves to cover startup costs and operational expenses. Understanding these financial requirements will help you assess your readiness for franchise ownership.

Fees Icon

Revenue Potential of HoneyBaked Ham Units

HoneyBaked Ham franchises show promising financial performance, with an average annual revenue per unit of approximately $951,245. The median revenue stands at $880,776, while the revenue can range from as low as $274,646 to as high as $2,764,727. This variability highlights the importance of location and management in maximizing profitability.

Revenue Icon

Ongoing Fees and Financial Obligations

As a HoneyBaked Ham franchisee, you'll be responsible for ongoing fees, including a royalty fee of 6% of gross sales and a marketing fee of 2%. These fees are crucial for brand support and national marketing efforts. It's vital to factor these costs into your financial planning to ensure sustainable operations and growth.

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Breakeven and Payback Period

The breakeven time for a HoneyBaked Ham franchise is estimated at 18 months, which indicates that you should expect to recover your initial investment within this timeframe. Additionally, the investment payback period is around 12 months, suggesting that with effective management and sales strategies, franchisees can achieve a return on investment relatively quickly.

HoneyBaked Ham Franchise Financial Requirements

Below, you’ll find an overview of the initial investment needed to launch the business, along with the ongoing fees required by the franchisor to maintain operations over time.

Net Worth Required icon The minimum total assets (minus liabilities) you must possess.

i Net Worth Required:

$500,000 - $1,000,000
Investment Payback icon The estimated period to recoup your total investment.

i Investment Payback:

12 Months
Franchise Fee icon The initial fee paid to join the franchise system.

i Franchise Fee:

$15,000
Royalty Fee icon Ongoing percentage of revenue paid to the franchisor.

i Royalty Fee:

6%
Marketing Fee icon Regular contribution toward the franchise’s advertising fund.

i Marketing Fee:

2%
Breakeven Time icon The estimated timeframe to recover your initial costs.

i Breakeven Time:

18 Months
Initial Investment icon The total amount required to launch the franchise.

i Initial Investment:

$448,600 - $858,900
Cash Required icon The minimum liquid capital you must have on hand.

i Cash Required:

$448,600 - $858,900
Average Revenue icon The typical yearly revenue generated per franchise location.

i Average Revenue:

$951,245
Median Revenue icon The middle value of yearly revenue among franchise locations.

i Median Revenue:

$880,776
Highest Revenue icon The largest reported annual revenue among franchisees.

i Highest Revenue:

$2,764,727
Lowest Revenue icon The smallest reported annual revenue among franchisees.

i Lowest Revenue:

$274,646
Industry icon A broad sector defining similar types of franchise businesses.

i Industry:

Retail Franchises
Category icon A more specific division within the broader industry.

i Category:

Specialty Retail
Leadership icon The key individuals guiding the franchise’s strategy and growth.

i Leadership:

Linda VanRees
Corporate Address icon The official business address of the franchisor’s headquarters.

i Corporate Address:

3875 Mansell Road, Alpharetta, Georgia 30022-1532
Funding Year icon Available financing options to help start the franchise.

i Funding Year:

1998
Parent Company icon The main organization that owns the franchise brand.

i Parent Company:

The Honey Baked Ham Co. LLC

HoneyBaked Ham Franchise Unit Growth Summary

A breakdown of corporate, franchised, and total units, with yearly net changes.

The overall number of operating franchise locations.

Total Units i

439
The number of locations owned by independent franchisees.

Franchised Units i

209
The number of locations owned and run by the franchisor.

Corporate Units i

230
Units 2021 2022 2023
Total Units 409 440 439
Net Change YoY 31 -1
Franchised Units 209 215 209
Net Change YoY 6 -6
Corporate Units 200 225 230
Net Change YoY 25 5
Investment About

Initial Investment

The HoneyBaked Ham franchise offers a range of initial investments, with costs ranging from $448,600 to $858,900. This investment includes the franchise fee of $15,000 and other startup expenses. Potential franchisees should prepare for a cash requirement that aligns with these figures to ensure they can effectively launch their business.

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Franchise Fees

Franchisees are required to pay a royalty fee of 6% on gross sales, along with a marketing fee of 2%. These ongoing fees are essential for maintaining brand standards and supporting marketing efforts that drive customer traffic to HoneyBaked Ham locations.

Metrics About

Financial Performance

Average annual revenue per unit stands at approximately $951,245, with a median revenue of $880,776. The revenue range varies significantly, with the lowest annual revenue reported at $274,646 and the highest at $2,764,727, showcasing the potential for profitability based on location and management.

Fees About

Breakeven and Payback

Franchisees can expect to reach breakeven within approximately 18 months. Moreover, the investment payback period is notably favorable, averaging just 12 months, allowing franchisees to recoup their initial investment relatively quickly.

Breakeven About

Franchise Growth

As of 2023, HoneyBaked Ham operates 209 franchised units and 230 corporate units, reflecting a stable presence in the market. The number of franchised units has seen slight fluctuations, indicating a steady demand for the brand while maintaining a robust corporate unit growth trajectory.

Units About

Operational Insights

The average EBITDA for HoneyBaked Ham units is around $167,202, representing 17.7% of revenue. The cost of goods sold (COGS) accounts for approximately 39.2% of revenue, while total operating expenses average about $299,660. These figures provide valuable insights into the financial health and operational efficiency of the franchise.

Frequently Asked Questions

The initial investment for a HoneyBaked Ham franchise ranges from $448,600 to $858,900, which includes the franchise fee and other startup costs.