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TCBY Franchise ProfileFood Franchises > Ice Cream & Frozen Yogurt |
To open a TCBY franchise, the initial investment ranges from $141,400 to $699,467. This includes a franchise fee of $35,000. Potential franchisees should also consider the cash required, which falls between $141,400 and $285,350, along with a net worth requirement of $200,000 to $300,000. Understanding these financial commitments is crucial for anyone looking to join the TCBY brand.
TCBY franchisees need to be aware of ongoing fees that can impact their profitability. The royalty fee for operating a new unit is set at 6%, while the marketing fee is an additional 3%. These ongoing financial obligations are essential for maintaining brand presence and operational support, and franchisees should factor them into their overall business strategy.
On average, TCBY franchise units generate annual revenues of approximately $404,999, with a median revenue of $340,612. The range of annual revenues can vary significantly, from as low as $119,793 to as high as $1,357,629. Understanding these figures can help prospective franchisees gauge the potential profitability of their investment.
Franchisees can expect to reach their breakeven point within 12 months of operation. This quick return on investment is a significant factor for many entrepreneurs considering a TCBY franchise. Additionally, the investment payback period is also estimated at 12 months, making it an appealing option for those looking to enter the frozen yogurt market.
TCBY Franchise Financial Requirements
Below, you’ll find an overview of the initial investment needed to launch the business, along with the ongoing fees required by the franchisor to maintain operations over time.
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TCBY Franchise Unit Growth Summary
A breakdown of corporate, franchised, and total units, with yearly net changes.
Total Units
Franchised Units
Corporate Units
Units | 2021 | 2022 | 2023 |
---|---|---|---|
Total Units | 172 | 168 | 151 |
Net Change YoY | -4 | -17 | |
Franchised Units | 172 | 168 | 151 |
Net Change YoY | -4 | -17 | |
Corporate Units | 0 | 0 | 0 |
Net Change YoY |
TCBY, known as "The Country's Best Yogurt," is a well-established frozen yogurt franchise that has been delighting customers since 1981. With a focus on high-quality, delicious yogurt and a variety of toppings, TCBY has built a loyal customer base. The brand emphasizes health and wellness, offering a range of low-fat and non-dairy options, making it a popular choice among health-conscious consumers.
Starting a TCBY franchise requires a financial commitment ranging from $141,400 to $699,467. The initial franchise fee is set at $35,000, with ongoing royalty and marketing fees of 6% and 3%, respectively. Prospective franchisees need to have a cash reserve of $141,400 to $285,350 and a net worth of $200,000 to $300,000 to qualify for this opportunity.
TCBY units have an average annual revenue of $404,999, with a median revenue of $340,612. The financial metrics indicate a gross profit margin of 70.4%, after accounting for cost of goods sold (29.6% of revenue) and operating expenses (65.5% of revenue). The average EBITDA per unit stands at $51,445, representing 12.7% of revenue, showcasing the brand's potential for profitability.
In recent years, TCBY has experienced a decline in the number of franchised units, with 172 units in 2021, 168 in 2022, and 151 in 2023. This trend highlights the importance of strategic planning and market adaptation for current and prospective franchisees. Despite the decrease in units, the brand remains committed to its franchise partners and community engagement.
Franchisees can expect to reach breakeven within approximately 12 months of opening their TCBY location. The investment payback period is also around 12 months, making it a relatively quick path to financial recovery for new franchisees. This rapid return on investment is attractive for those looking to enter the franchise market.
TCBY provides comprehensive marketing support to its franchisees, including national advertising campaigns and local store marketing initiatives. The marketing fee of 3% of gross sales contributes to these efforts, ensuring brand visibility and customer engagement. Franchisees benefit from ongoing training and operational support, helping them to successfully manage their businesses and drive sales.
Frequently Asked Questions
The initial investment for a TCBY franchise ranges from $141,400 to $699,467, which includes the franchise fee, equipment, and other startup costs.