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Description

What Are the Initial Investment Requirements for a Rhea Lana's Franchise?

To start a Rhea Lana's franchise, you need to prepare for an initial investment ranging from $28,675 to $45,900. This includes a franchise fee of $19,500. Additionally, potential franchisees should have a net worth between $50,000 and $200,000. It’s important to ensure you have the necessary cash available to cover both the initial investment and ongoing operational costs.

What Are the Financial Performance Metrics for Rhea Lana's Franchise Units?

On average, Rhea Lana's franchise units generate an annual revenue of approximately $244,622, with a median revenue of $61,013. The breakeven time for new franchisees is estimated at 16 months, while investment payback can occur within 12 months. Understanding these figures can help potential franchisees gauge the financial viability of their investment.

What Are the Ongoing Fees Associated with a Rhea Lana's Franchise?

Franchisees of Rhea Lana's are subject to a royalty fee of 3% on gross sales, in addition to a marketing fee of 2%. These ongoing fees are essential for maintaining brand presence and operational support. It's crucial to factor these costs into your financial projections when considering the overall profitability of the franchise.

How Does Rhea Lana's Franchise Support Its Franchisees?

Rhea Lana's provides comprehensive support to its franchisees, including training programs, marketing assistance, and operational guidance. The franchise model is designed to empower franchise owners, whether they are new to the business or seasoned investors. This support system is vital for navigating the challenges of running a franchise and maximizing profitability.

Rhea Lana's Franchise Financial Requirements

Below, you’ll find an overview of the initial investment needed to launch the business, along with the ongoing fees required by the franchisor to maintain operations over time.

A broad sector defining similar types of franchise businesses.

Industry

Children’s Franchises
A more specific division within the broader industry.

Category

Children's Fitness
Available financing options to help start the franchise.

Funding Year

2011
The main organization that owns the franchise brand.

Parent Company

Rhea Lana's Franchise Systems, Inc.
The key individuals guiding the franchise’s strategy and growth.

Leadership

Rhea Lana Riner
The official business address of the franchisor’s headquarters.

Corporate Address

1055 Sunflower Dr., #104, Conway, Arkansas 72034
The total amount required to launch the franchise.

Initial Investment

$28,675 - $45,900
The initial fee paid to join the franchise system.

Franchise Fee

$19,500
Ongoing percentage of revenue paid to the franchisor.

Royalty Fee

3%
Regular contribution toward the franchise’s advertising fund.

Marketing Fee

2%
The minimum liquid capital you must have on hand.

Cash Required

$28,675 - $45,900
The minimum total assets (minus liabilities) you must possess.

Net Worth Required

$50,000 - $200,000
The typical yearly revenue generated per franchise location.

Average Revenue

$244,622
The middle value of yearly revenue among franchise locations.

Median Revenue

$61,013
The smallest reported annual revenue among franchisees.

Lowest Revenue

$16,814
The largest reported annual revenue among franchisees.

Highest Revenue

$1,189,430.88
The estimated timeframe to recover your initial costs.

Breakeven Time

16 Months
The estimated period to recoup your total investment.

Investment Payback

12 Months

Rhea Lana's Franchise Unit Growth Summary

A breakdown of corporate, franchised, and total units, with yearly net changes shown in the chart and table.

The overall number of operating franchise locations.

Total Units

114
The number of locations owned by independent franchisees.

Franchised Units

112
The number of locations owned and run by the franchisor.

Corporate Units

2
Units 2021 2022 2023
Total Units 100 103 114
Net Change YoY +3 +11
Franchised Units 98 101 112
Net Change YoY +3 +11
Corporate Units 2 2 2
Net Change YoY 0 0

Franchise Overview

Rhea Lana's is a leading children's consignment event franchise that specializes in providing high-quality, gently used children's clothing, toys, and gear. Founded in 1997, Rhea Lana's has grown into a recognized brand with a focus on creating a sustainable shopping experience for families. The franchise operates through seasonal events, allowing franchisees to connect with their local communities while promoting eco-friendly practices.

Investment Details

The initial investment for a Rhea Lana's franchise ranges from $28,675 to $45,900, with an initial franchise fee of $19,500. Franchisees are required to have a net worth between $50,000 and $200,000. The ongoing royalty fee is set at 3%, along with a marketing fee of 2%, allowing franchisees to benefit from the brand's established marketing strategies.

Financial Performance

Rhea Lana's franchises report an average annual revenue of $244,622, with a median revenue of $61,013. The revenue figures demonstrate the brand's strong market presence and profitability potential. Franchisees can expect a breakeven time of approximately 16 months, with an investment payback period of just 12 months, indicating a favorable return on investment.

Growth Trajectory

The franchise has shown consistent growth in its number of franchised units, increasing from 98 in 2021 to 112 in 2023. This upward trend reflects the brand's appeal and the effectiveness of its business model. Rhea Lana's continues to expand its footprint, providing aspiring entrepreneurs with a viable opportunity to enter the children's retail market.

Operational Insights

Rhea Lana's emphasizes a community-oriented approach, with franchisees managing seasonal events that promote local engagement. The operational model allows franchisees to work flexibly, hosting events that cater to their specific market needs. This adaptability is key to maintaining customer loyalty and driving sales during each event cycle.

Brand Mission

Rhea Lana's mission is to provide families with a sustainable shopping option while fostering a sense of community. The brand is dedicated to offering high-quality children's products at affordable prices, encouraging recycling and reusing items to minimize waste. Through its events, Rhea Lana's aims to create a positive impact on both families and the environment.

Frequently Asked Questions

The initial investment for a Rhea Lana's franchise ranges from $28,675 to $45,900, which includes a franchise fee of $19,500.