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Description
Investment Icon

What is the Initial Investment for a Qdoba Franchise?

To open a Qdoba Mexican Eats franchise, you should expect an initial investment ranging from $236,500 to $1,294,000. This includes a franchise fee of $40,000. Additionally, you will need to ensure you have cash reserves of $100,000 to $150,000 and a net worth of $500,000 to $1,000,000. Understanding these financial commitments is crucial for aspiring franchisees to assess their readiness for this opportunity.

Fees Icon

What Are the Ongoing Fees for a Qdoba Franchise?

Franchisees of Qdoba Mexican Eats are required to pay a royalty fee of 5% of their gross sales, along with a marketing fee of 2.75%. These ongoing fees contribute to the brand's overall marketing efforts and support systems. It’s important for potential franchisees to factor these costs into their financial planning to ensure sustainable profitability.

Revenue Icon

What Are the Financial Performance Metrics for Qdoba Units?

On average, a Qdoba franchise unit generates annual revenues of approximately $1,643,653. The cost of goods sold (COGS) accounts for about 28.2% of revenue, resulting in a gross profit margin of 71.8%. After deducting operating expenses, the EBITDA stands at roughly 16%. These figures highlight the potential profitability of a Qdoba franchise, making it an attractive option for investors.

Breakeven Icon

What Is the Growth Trend for Qdoba Franchises?

Qdoba has shown consistent growth in its franchised units, increasing from 406 units in 2022 to a projected 613 units in 2024. This expansion indicates a growing demand for the brand and presents opportunities for new franchisees to enter a thriving market. With a breakeven time of around 12 months and an investment payback period of 15 months, Qdoba franchises can be appealing for those looking to establish a successful business.

Qdoba Mexican Eats Franchise Financial Requirements

Below, you’ll find an overview of the initial investment needed to launch the business, along with the ongoing fees required by the franchisor to maintain operations over time.

Net Worth Required icon The minimum total assets (minus liabilities) you must possess.

i Net Worth Required:

$500,000 - $1,000,000
Investment Payback icon The estimated period to recoup your total investment.

i Investment Payback:

15 Months
Franchise Fee icon The initial fee paid to join the franchise system.

i Franchise Fee:

$40,000
Royalty Fee icon Ongoing percentage of revenue paid to the franchisor.

i Royalty Fee:

5%
Marketing Fee icon Regular contribution toward the franchise’s advertising fund.

i Marketing Fee:

2.75%
Breakeven Time icon The estimated timeframe to recover your initial costs.

i Breakeven Time:

12 Months
Initial Investment icon The total amount required to launch the franchise.

i Initial Investment:

$236,500 - $1,294,000
Cash Required icon The minimum liquid capital you must have on hand.

i Cash Required:

$100,000 - $150,000
Average Revenue icon The typical yearly revenue generated per franchise location.

i Average Revenue:

$1,625,928
Median Revenue icon The middle value of yearly revenue among franchise locations.

i Median Revenue:

$1,532,221
Highest Revenue icon The largest reported annual revenue among franchisees.

i Highest Revenue:

$5,492,729
Lowest Revenue icon The smallest reported annual revenue among franchisees.

i Lowest Revenue:

$417,422
Industry icon A broad sector defining similar types of franchise businesses.

i Industry:

Restaurant Franchises
Category icon A more specific division within the broader industry.

i Category:

Quick-Service Restaurants
Leadership icon The key individuals guiding the franchise’s strategy and growth.

i Leadership:

Keith Guibault
Corporate Address icon The official business address of the franchisor’s headquarters.

i Corporate Address:

350 Camino De La Reina, Suite 400 San Diego, California 92108
Funding Year icon Available financing options to help start the franchise.

i Funding Year:

2015
Parent Company icon The main organization that owns the franchise brand.

i Parent Company:

Quidditch Holdings, Inc.

Qdoba Mexican Eats Franchise Unit Growth Summary

A breakdown of corporate, franchised, and total units, with yearly net changes.

The overall number of operating franchise locations.

Total Units i

777
The number of locations owned by independent franchisees.

Franchised Units i

613
The number of locations owned and run by the franchisor.

Corporate Units i

164
Units 2022 2023 2024
Total Units 692 747 777
Net Change YoY 55 30
Franchised Units 406 571 613
Net Change YoY 165 42
Corporate Units 286 176 164
Net Change YoY -110 -12
Investment About

Investment Overview

The Qdoba Mexican Eats franchise offers a range of investment options, with initial costs varying from $236,500 to $1,294,000. The initial franchise fee is set at $40,000, while ongoing royalties are 5% of gross sales, complemented by a marketing fee of 2.75%. Prospective franchisees should have liquid cash of $100,000 to $150,000 and a net worth between $500,000 and $1,000,000 to qualify for ownership.

Potential About

Financial Performance

On average, Qdoba units generate annual revenues of approximately $1,643,653. The financial metrics indicate a healthy gross profit margin of 71.8%, with operating expenses accounting for 53.4% of revenue. The EBITDA stands at about $263,398, representing 16% of total revenue, highlighting the brand's potential for profitability.

Metrics About

Revenue Variability

Revenue across Qdoba franchises can vary significantly, with the lowest annual revenue reported at $417,422 and the highest reaching $5,492,729. This variance underscores the importance of location, management, and market conditions in determining a franchise's success.

Fees About

Breakeven and Payback

New Qdoba franchisees can expect to breakeven within approximately 12 months of operation. The investment payback period is estimated at 15 months, providing a relatively quick return on investment compared to other franchise models.

Breakeven About

Growth Trajectory

Qdoba has shown consistent growth in its franchise network, increasing from 406 franchised units in 2022 to 613 projected units in 2024. This expansion reflects the brand's popularity and the increasing demand for fast-casual dining options in the Mexican cuisine segment.

Units About

Corporate Structure

Qdoba Mexican Eats operates both franchised and corporate units. As of 2023, there are 571 franchised locations and 176 corporate units. This dual structure allows for a balance between corporate oversight and franchisee autonomy, fostering a collaborative environment for growth and innovation.

Frequently Asked Questions

The initial investment for a Qdoba franchise ranges from $236,500 to $1,294,000, which includes the franchise fee and other startup costs.