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Description

What Are the Initial Investment Requirements for a Goosehead Insurance Franchise?

To become a Goosehead Insurance franchisee, you need to prepare for an initial investment ranging from $40,000 to $118,500. This includes a franchise fee, which can vary between $25,000 and $60,000. Additionally, you should have cash readily available between $10,000 and $60,000, and a net worth of $1 million to $2 million is required. Understanding these financial commitments is crucial for aspiring franchise owners to ensure they meet the necessary criteria before diving into the business.

What Are the Ongoing Fees Associated with a Goosehead Insurance Franchise?

Owning a Goosehead Insurance franchise comes with ongoing fees that can impact your profitability. A royalty fee of 20% of gross revenues is charged, along with a marketing fee of 2%. These fees are essential for maintaining brand standards and supporting marketing efforts. It's important to factor these costs into your financial projections to understand the long-term financial obligations of running your franchise.

What Is the Average Revenue Potential for Goosehead Insurance Franchisees?

The average annual revenue for a Goosehead Insurance franchise unit is approximately $326,986, with a median revenue also at this figure. Revenue can vary significantly, with the lowest annual revenue reported at $33,142 and the highest at $561,677. This range highlights the potential for profitability, but it also underscores the importance of effective management and local market conditions in determining success.

How Quickly Can You Expect to Break Even with a Goosehead Insurance Franchise?

Franchisees can expect to break even within 12 months of operation. This quick payback period is appealing for many investors, as it suggests that with the right strategy and execution, you can start seeing returns on your investment relatively quickly. However, achieving this breakeven point will depend on various factors, including market demand and operational efficiency.

Goosehead Insurance Franchise Financial Requirements

Below, you’ll find an overview of the initial investment needed to launch the business, along with the ongoing fees required by the franchisor to maintain operations over time.

A broad sector defining similar types of franchise businesses.

Industry

Business Services Franchises
A more specific division within the broader industry.

Category

Insurance Services
Available financing options to help start the franchise.

Funding Year

2012
The main organization that owns the franchise brand.

Parent Company

Goosehead Insurance Inc.
The key individuals guiding the franchise’s strategy and growth.

Leadership

Mark Jones
The official business address of the franchisor’s headquarters.

Corporate Address

1500 Solana Blvd., Suite 4500, Westlake, Texas 76262
The total amount required to launch the franchise.

Initial Investment

$40,000 - $118,500
The initial fee paid to join the franchise system.

Franchise Fee

$25,000 - $60,000
Ongoing percentage of revenue paid to the franchisor.

Royalty Fee

20%
Regular contribution toward the franchise’s advertising fund.

Marketing Fee

2%
The minimum liquid capital you must have on hand.

Cash Required

$10,000 - $60,000
The minimum total assets (minus liabilities) you must possess.

Net Worth Required

$1,000,000 - $2,000,000
The typical yearly revenue generated per franchise location.

Average Revenue

$326,986
The middle value of yearly revenue among franchise locations.

Median Revenue

$326,986
The smallest reported annual revenue among franchisees.

Lowest Revenue

$33,142
The largest reported annual revenue among franchisees.

Highest Revenue

$561,677
The estimated timeframe to recover your initial costs.

Breakeven Time

12 Months
The estimated period to recoup your total investment.

Investment Payback

12 Months

Goosehead Insurance Franchise Unit Growth Summary

A breakdown of corporate, franchised, and total units, with yearly net changes shown in the chart and table.

The overall number of operating franchise locations.

Total Units

1425
The number of locations owned by independent franchisees.

Franchised Units

1413
The number of locations owned and run by the franchisor.

Corporate Units

12
Units 2021 2022 2023
Total Units 903 1209 1425
Net Change YoY 306 216
Franchised Units 891 1198 1413
Net Change YoY 307 215
Corporate Units 12 11 12
Net Change YoY -1 1

Initial Investment

The Goosehead Insurance franchise requires an initial investment ranging from $40,000 to $118,500. This includes a franchise fee that can vary between $25,000 and $60,000. Aspiring franchisees should also consider having liquid cash available between $10,000 and $60,000 to cover startup costs and initial operating expenses.

Financial Performance

Franchisees can expect an average annual revenue of approximately $326,986 per unit, with the highest reported revenue reaching $561,677. The business model boasts a breakeven time of just 12 months, allowing franchisees to recover their initial investment quickly while capitalizing on the potential for profitability.

Ongoing Fees

Goosehead Insurance franchises incur a royalty fee of 20% on gross revenue, along with a marketing fee of 2%. These fees are essential for maintaining brand standards and supporting national marketing efforts, ensuring franchisees benefit from collective advertising initiatives.

Market Growth

The Goosehead Insurance franchise has shown significant growth over the years, with the number of franchised units increasing from 891 in 2021 to 1,413 in 2023. This expansion reflects the brand's strong market presence and the increasing demand for insurance services, making it an attractive opportunity for new franchisees.

Operational Expenses

Franchisees should anticipate various operational expenses, including occupancy costs ranging from $6,000 to $48,000 annually, labor costs, and marketing expenses. Additionally, software and support fees can vary between $6,360 and $12,720, along with professional fees and insurance costs, which typically range from $2,000 to $5,000.

Corporate Structure

Goosehead Insurance operates with a balanced corporate structure, comprising both franchised and company-owned units. As of 2023, there are 1,413 franchised units and 12 corporate units, indicating a strong franchise model that supports both individual and corporate growth strategies within the insurance sector.

Frequently Asked Questions

The initial investment for a Goosehead Insurance franchise ranges from $40,000 to $118,500, which includes a franchise fee between $25,000 and $60,000.