
![]() |
Goosehead Insurance Franchise ProfileBusiness Services Franchises > Insurance Services |
What Are the Initial Investment Requirements for a Goosehead Insurance Franchise?
To become a Goosehead Insurance franchisee, you need to prepare for an initial investment ranging from $40,000 to $118,500. This includes a franchise fee, which can vary between $25,000 and $60,000. Additionally, you should have cash readily available between $10,000 and $60,000, and a net worth of $1 million to $2 million is required. Understanding these financial commitments is crucial for aspiring franchise owners to ensure they meet the necessary criteria before diving into the business.
What Are the Ongoing Fees Associated with a Goosehead Insurance Franchise?
Owning a Goosehead Insurance franchise comes with ongoing fees that can impact your profitability. A royalty fee of 20% of gross revenues is charged, along with a marketing fee of 2%. These fees are essential for maintaining brand standards and supporting marketing efforts. It's important to factor these costs into your financial projections to understand the long-term financial obligations of running your franchise.
What Is the Average Revenue Potential for Goosehead Insurance Franchisees?
The average annual revenue for a Goosehead Insurance franchise unit is approximately $326,986, with a median revenue also at this figure. Revenue can vary significantly, with the lowest annual revenue reported at $33,142 and the highest at $561,677. This range highlights the potential for profitability, but it also underscores the importance of effective management and local market conditions in determining success.
How Quickly Can You Expect to Break Even with a Goosehead Insurance Franchise?
Franchisees can expect to break even within 12 months of operation. This quick payback period is appealing for many investors, as it suggests that with the right strategy and execution, you can start seeing returns on your investment relatively quickly. However, achieving this breakeven point will depend on various factors, including market demand and operational efficiency.
Goosehead Insurance Franchise Financial Requirements
Below, you’ll find an overview of the initial investment needed to launch the business, along with the ongoing fees required by the franchisor to maintain operations over time.
Industry ⓘ
Category ⓘ
Funding Year ⓘ
Parent Company ⓘ
Leadership ⓘ
Corporate Address ⓘ
Initial Investment ⓘ
Franchise Fee ⓘ
Royalty Fee ⓘ
Marketing Fee ⓘ
Cash Required ⓘ
Net Worth Required ⓘ
Average Revenue ⓘ
Median Revenue ⓘ
Lowest Revenue ⓘ
Highest Revenue ⓘ
Breakeven Time ⓘ
Investment Payback ⓘ
Goosehead Insurance Franchise Unit Growth Summary
A breakdown of corporate, franchised, and total units, with yearly net changes shown in the chart and table.
Total Units ⓘ
Franchised Units ⓘ
Corporate Units ⓘ
Units | 2021 | 2022 | 2023 |
---|---|---|---|
Total Units | 903 | 1209 | 1425 |
Net Change YoY | 306 | 216 | |
Franchised Units | 891 | 1198 | 1413 |
Net Change YoY | 307 | 215 | |
Corporate Units | 12 | 11 | 12 |
Net Change YoY | -1 | 1 |
Initial Investment
The Goosehead Insurance franchise requires an initial investment ranging from $40,000 to $118,500. This includes a franchise fee that can vary between $25,000 and $60,000. Aspiring franchisees should also consider having liquid cash available between $10,000 and $60,000 to cover startup costs and initial operating expenses.
Financial Performance
Franchisees can expect an average annual revenue of approximately $326,986 per unit, with the highest reported revenue reaching $561,677. The business model boasts a breakeven time of just 12 months, allowing franchisees to recover their initial investment quickly while capitalizing on the potential for profitability.
Ongoing Fees
Goosehead Insurance franchises incur a royalty fee of 20% on gross revenue, along with a marketing fee of 2%. These fees are essential for maintaining brand standards and supporting national marketing efforts, ensuring franchisees benefit from collective advertising initiatives.
Market Growth
The Goosehead Insurance franchise has shown significant growth over the years, with the number of franchised units increasing from 891 in 2021 to 1,413 in 2023. This expansion reflects the brand's strong market presence and the increasing demand for insurance services, making it an attractive opportunity for new franchisees.
Operational Expenses
Franchisees should anticipate various operational expenses, including occupancy costs ranging from $6,000 to $48,000 annually, labor costs, and marketing expenses. Additionally, software and support fees can vary between $6,360 and $12,720, along with professional fees and insurance costs, which typically range from $2,000 to $5,000.
Corporate Structure
Goosehead Insurance operates with a balanced corporate structure, comprising both franchised and company-owned units. As of 2023, there are 1,413 franchised units and 12 corporate units, indicating a strong franchise model that supports both individual and corporate growth strategies within the insurance sector.
Frequently Asked Questions
The initial investment for a Goosehead Insurance franchise ranges from $40,000 to $118,500, which includes a franchise fee between $25,000 and $60,000.