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Description
Investment Icon

What Are the Initial Investment Requirements for a First Watch Franchise?

To open a First Watch franchise, you should expect an initial investment ranging from $1,210,150 to $2,028,800. This includes a franchise fee of $40,000. Additionally, you will need to have cash available between $500,000 and $950,000, along with a net worth of $500,000 to $1,500,000. These financial requirements are crucial to ensure you can support the startup costs and operational expenses as you establish your business.

Fees Icon

What Are the Ongoing Fees Associated with a First Watch Franchise?

First Watch franchisees are required to pay ongoing fees that include a royalty fee of 4% of gross sales and a marketing fee of 1.5%. These fees contribute to the overall support and marketing efforts of the brand, helping to drive traffic and brand recognition. Understanding these costs is essential for budgeting and financial planning as you manage your franchise.

Revenue Icon

What Is the Average Revenue Potential for a First Watch Franchise?

The average annual revenue for a First Watch franchise unit is approximately $730,162, with a median revenue of $1,000,000. Revenue can vary significantly, with the lowest reported annual revenue at $400,000 and the highest reaching $2,800,000. This revenue potential highlights the opportunity for profitability, although actual results will depend on location, management, and market conditions.

Breakeven Icon

How Long Does It Typically Take to Break Even with a First Watch Franchise?

Franchisees can expect a breakeven time of around 14 months, with an investment payback period of approximately 16 months. These timelines are important for potential franchisees to consider as they plan their financial strategies and set expectations for their return on investment. Understanding these metrics can help in assessing the viability of this franchise opportunity.

First Watch Franchise Financial Requirements

Below, you’ll find an overview of the initial investment needed to launch the business, along with the ongoing fees required by the franchisor to maintain operations over time.

Net Worth Required icon The minimum total assets (minus liabilities) you must possess.

i Net Worth Required:

$500,000 - $1,500,000
Investment Payback icon The estimated period to recoup your total investment.

i Investment Payback:

16 Months
Franchise Fee icon The initial fee paid to join the franchise system.

i Franchise Fee:

$40,000
Royalty Fee icon Ongoing percentage of revenue paid to the franchisor.

i Royalty Fee:

4%
Marketing Fee icon Regular contribution toward the franchise’s advertising fund.

i Marketing Fee:

1.50%
Breakeven Time icon The estimated timeframe to recover your initial costs.

i Breakeven Time:

14 Months
Initial Investment icon The total amount required to launch the franchise.

i Initial Investment:

$1,210,150 - $2,028,800
Cash Required icon The minimum liquid capital you must have on hand.

i Cash Required:

$500,000 - $950,000
Average Revenue icon The typical yearly revenue generated per franchise location.

i Average Revenue:

$6,674,000
Median Revenue icon The middle value of yearly revenue among franchise locations.

i Median Revenue:

$1,000,000
Highest Revenue icon The largest reported annual revenue among franchisees.

i Highest Revenue:

$2,800,000
Lowest Revenue icon The smallest reported annual revenue among franchisees.

i Lowest Revenue:

$400,000
Industry icon A broad sector defining similar types of franchise businesses.

i Industry:

Food Franchises
Category icon A more specific division within the broader industry.

i Category:

Casual Dining
Leadership icon The key individuals guiding the franchise’s strategy and growth.

i Leadership:

Christopher A. Tomasso
Corporate Address icon The official business address of the franchisor’s headquarters.

i Corporate Address:

8725 Pendery Place, Suite 201 Bradenton, FL 34201
Funding Year icon Available financing options to help start the franchise.

i Funding Year:

2005
Parent Company icon The main organization that owns the franchise brand.

i Parent Company:

First Watch Franchise Development Co.

First Watch Franchise Unit Growth Summary

A breakdown of corporate, franchised, and total units, with yearly net changes.

The overall number of operating franchise locations.

Total Units i

474
The number of locations owned by independent franchisees.

Franchised Units i

108
The number of locations owned and run by the franchisor.

Corporate Units i

366
Units 2020 2021 2022
Total Units 390 429 460
Net Change YoY 39 31
Franchised Units 69 88 94
Net Change YoY 19 6
Corporate Units 321 341 366
Net Change YoY 20 25
Investment About

Investment Overview

The First Watch franchise requires an initial investment ranging from $1,210,150 to $2,028,800. This investment includes a franchise fee of $40,000, with ongoing royalty fees set at 4% of gross sales and a marketing fee of 1.5%. Potential franchisees should have liquid cash available between $500,000 and $950,000, along with a net worth of $500,000 to $1,500,000 to qualify for ownership.

Potential About

Revenue Potential

First Watch franchises boast impressive average annual revenues, with units generating around $6,674,000. The median annual revenue is reported at $1,000,000, while some locations achieve revenues as low as $400,000 and as high as $2,800,000. This potential for substantial earnings makes First Watch an attractive option for aspiring franchise owners.

Metrics About

Breakeven and Payback Period

Franchisees can expect to reach breakeven within approximately 14 months of operation. The investment payback period is estimated at 16 months, providing a relatively quick return on investment compared to other franchise opportunities. These timelines are crucial for potential owners to consider when evaluating the financial feasibility of the franchise.

Fees About

Growth Trajectory

First Watch has shown consistent growth in its franchised units, increasing from 69 in 2020 to 94 in 2022. The total number of units has also risen from 390 in 2020 to 460 in 2022, indicating a strong demand for the brand and its breakfast, brunch, and lunch offerings. This upward trend reflects the franchise's successful expansion strategy.

Breakeven About

Operational Insights

The average annual operating expenses for a First Watch franchise total approximately $713,249. Key expenses include labor and related costs, which account for a significant portion of the budget, alongside occupancy and general administrative expenses. Understanding these costs is essential for franchisees to manage their operations effectively and maintain profitability.

Units About

Franchise Support

First Watch provides robust support to its franchisees, including training programs and ongoing operational assistance. This support is designed to help franchise owners navigate the challenges of running a restaurant, optimize their business practices, and ultimately achieve success within the First Watch system. The commitment to franchisee success is a cornerstone of the brand's operational philosophy.

Frequently Asked Questions

The initial investment to open a First Watch franchise ranges from $1,210,150 to $2,028,800, which includes the franchise fee, equipment, and other startup costs.